According to the Center of Exhibition Industry Research (CEIR), more than 90 percent of tradeshow attendees come to learn about new services and products in their industry, and about 81 percent of the attendees have buying authority. Those are great numbers for any exhibitor at any show. At the inaugural Motion + Power Technology Expo (MPT Expo), the whole premise of bringing the entire power transmission supply chain — mechanical, electric, and fluid power — together is to attract attendees near and far who are looking for the full spectrum of products under one roof. We are making it convenient for your customers to get everything they want.
The statistic I want you to focus on, for now, has to do with time spent at a tradeshow and why having a robust offering of events and education might increase the exhibitor ROI. CEIR gives another great statistic that the average attendee spends 8.3 hours viewing exhibits at a tradeshow. In those hours, we want to give our attendees the latest technology on the show floor, and as much valuable networking and education time as possible, so they’ll keep coming back for more. MPT Expo is more than just a name change; it is a move to make a three-day tradeshow now a three-day experience, and we want to keep people there as long as we can.
AGMA’s tradeshow has a great reputation for high-quality leads and a strong, decade-long relationship with ASM International’s Heat Treat Society and now a new partnership with the National Fluid Power Association (NFPA). In addition, the Fall Technical Meeting has brought in hundreds of engineers from all over the world who are looking for the latest advancements in gear technology and processes. And, finally, education courses have been a crucial element to providing attendees an opportunity to enhance their knowledge while at the show. It has been a priority to make sure that, with MPT Expo, we not only continue offering these programs but that we enhance them with more networking and learning opportunities to keep your customers coming.
That is why you will find some new and exciting events happening in October during MPT Expo. After looking at our attendee base, we decided that we wanted to offer a conference with learning tracks for those end-user customers and other non-engineering attendees that form a significant portion of the show’s attendance base. We wanted to keep up with market trends and make available subject-matter experts in the areas of emerging technology and all things business that might affect manufacturing. That is where the MPT Conference was born. This three-day event, concurrent with the tradeshow, offers attendees the following:
Know Your Business (Business Intelligence)
- Blockchain
- Workforce Development
- Market Trends & Economics
- Contracts & Supply Chain Management
Be Prepared for the Future (Emerging Technology)
- IIoT
- 3D-Printed Metal
- Robotics
- Electric Drive Technology
With presenters coming from all over the country from companies such as Meritor, Schaeffler, Siemens Gamesa, MTConnect, Machine Metrics, Oxford Economics, FANUC Robotics, Veo Robotics, and IHS Markit, these quick 45-minute sessions are going to be very popular. Not only does this conference offer learning opportunities to an additional group of buyers and attendees, but it provides exhibitors the ability to have their customer come back for three days in a row to conduct business in between sessions.
Lastly, one of the most important deliverables that a tradeshow can offer is time with your customer. Another important statistic from CEIR states that more than 50 percent of expo attendees are there for the first time, and they travel more than 400 miles to be there. That means there is a lot of potential for new business, and you better get to them while they are there face-to-face. That is why we thought it was important to offer more networking opportunities so you can get to know, not only your customers, but other companies in the power-transmission supply chain to build upon your platform.
For the first time, AGMA, NFPA, and ASM International will be hosting two new and different networking events to demonstrate a true commitment to showcasing the diversity within the manufacturing and engineering industries. Keynote speaker Stacey DelVecchio, additive manufacturing product manager at Caterpillar Inc., and the Michigan chapter of Women in Manufacturing will be at the Women in Manufacturing Breakfast that is open to all who are exhibiting or attending the MPT Expo. Those who are 35 or younger are encouraged to attend the new Young Professionals Reception so they, as future leaders in their industry, can build their own peer network to help foster future business relationships. We feel these two new opportunities add a dynamic and innovative way to build your networks within all parts of the industry.
These two events, coupled with already popular networking receptions Tuesday and Wednesday evening, provide all at MPT Expo with the ability to conduct business both in their booth and outside of the show floor. This kind of access to customers and business executives will foster the environment that will allow exhibitors to get the best ROI in just three days at the show. We understand tradeshows are a big investment, and we have dedicated our best resources and strategy to making sure the MPT Expo is moving in the direction of our industry. The vision of MPT Expo is creating a dialogue, a collaboration, and securing a future for all our members. Being a part of this is being a part of the future.
More info
For more information about MPT Expo or to register to attend, please visit: motionpowerexpo.com.
Upcoming Courses
Gear Failure Analysis
June 12-14, 2019 | St. Louis, Missouri
Explore gear-failure analysis in this hands-on seminar where students not only see slides of failed gears but can hold and examine those same field samples close up. Experience the use of a microscope and take your own contact pattern from field samples.
Bevel-Gear System Design
July 10-12, 2019 | Oaklawn, Illinois
Learn how to design and apply bevel-gear systems from the initial concept through manufacturing and quality control and on to assembly, installation, and maintenance. Engage in a practical hands-on guide to the bevel-gear design, manufacture, quality control, assembly, installation rating, lubrication, and most especially, application.
Detailed Gear Design
August 20-22, 2019 | Clearwater Beach, Florida
Learn how to improve gear designs and gain new insight into concepts presented through illustrations and demonstrations. Explore all factors that go into good gear design from life cycle, load, torque, tooth, optimization, and evaluating consequences.
Online Education
Don’t have the ability to come to one of AGMA’s fantastic face-to-face courses? We understand that you are busy and that is why we offer online education to meet your schedule. Now you can grow your gear knowledge, get the same quality AGMA education, and save money on travel by learning directly at your own computer.
AGMA’s online education courses include:
- Gear Failure Analysis.
- Gearbox CSI: Gears Only.
- Detailed Gear Design–Beyond Simple Service Factors.
- Fundamentals of Gearing.
- Hobbing.
- Parallel Gear Inspection.
Motion + Power Technology Expo is Open for Registration
AGMA and NFPA welcome you to register for the inaugural Motion + Power Technology Expo happening October 15-17 at the Cobo Center in Detroit, Michigan. Finally, there is a show that incorporates all parts of the power-transmission supply chain while providing solutions for manufacturers, suppliers, buyers, and experts in the mechanical, electrical, and power transmission industries.
This three-day event has everything from products, machine tools, services, and technologies across a variety of industries including automotive, material handling, machine-tool manufacturing, agriculture, off-highway, construction, and much more. There are endless networking opportunities, educational sessions, and the AGMA Fall Technical Meeting. Don’t miss your chance to move the future.
Visit motionpowerexpo.com and sign up today!
